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Why There’s No Such Thing as a Commodity

Identify and apply distinctive competencies using some of the biggest brands in the world.
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Requirements for
an Agile World

Translate the needs of the market into actionable requirements for agile teams
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Getting Executive
Buy-In

Work with executive management to ensure that the right products are conceived, built and launched.
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Establishing an Effective Competitive Analysis Program

Have you equipped your sales people with the tools and training necessary to compete?
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A Proven Strategy for Managing Your Product Portfolio

How do you balance the need to keep your current products competitive while also investing in your company’s future?
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5 Ways to Nail Your Strategic
Product Roadmap

If your 2017 roadmap is just a list of features that has left you too focused on details at the expense of strategy, it’s time to change your focus.
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Is Your Growth Plan
Dead On Arrival

You put a lot of energy in creating a go-to-market plan to produce growth, to know if it will work, the answer
requires math.
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Why Your Business Plan
Is A Waste of Time

Discover how ditching your business plan can actually increase interest in your business.
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How Betas Give Your Product
a Competitive Edge

Explore how soliciting customer
feedback during your product’s
beta phase can mean the difference
between a stellar launch and a flop.
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