Stakeholder Communications

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Why Your Global Colleagues Hate Meeting With You
“Let’s go around the horn and each say our piece. Yoshi-san, you first.”  The long silence that ensued was followed by an awkward apology from Yoshi to please repeat the request.  This scenario actually occurred on a conference call I was on, and unfortunately, it is not rare. Perhaps you have also been in a global meeting where a native English speaker unwittingly embarrassed an international member of the team by clumsily addressing them with local vernacular?
“Let’s go around the horn and each say our piece. Yoshi-san, you first.”  The long silence that ensued was followed by an awkward apology from Yoshi to please repeat the request.  This scenario actually occurred on a conference call I was on, and unfortunately, it is not rare. Perhaps you have also been in a global meeting where a native English speaker unwittingly embarrassed an international member of the team by clumsily addressing them with local vernacular?
Article
Getting Back to the Roots of Agile
Want to hear a joke? What do you call a process that has multiple complex steps, requires detailed explanation and dogmatic adherence to rigid tenets defined by expensive consultants? Agile. Or at least, that’s the way it feels in 2017. If you aren’t using story points, spending hours building a backlog,...
Want to hear a joke? What do you call a process that has multiple complex steps, requires detailed explanation and dogmatic adherence to rigid tenets defined by expensive consultants? Agile. Or at least, that’s the way it feels in 2017. If you aren’t using story points, spending hours building a backlog,...
Webinar
How the Elephant and 6 Blind People Can Help Articulate Your Product's Vision
How do you get six blind people to understand what an elephant looks like? It’s not unlike trying to define a product that it actually makes sense to build. Product teams often suffer from vague requirements that leave the design and development teams without direction. Or requirements may be so detailed...
How do you get six blind people to understand what an elephant looks like? It’s not unlike trying to define a product that it actually makes sense to build. Product teams often suffer from vague requirements that leave the design and development teams without direction. Or requirements may be so detailed...
Article
A Practitioner's Guide to Product Message Maps
Indulge me for a minute. Before you read this article, click on your company’s website and view the page associated with your flagship product. Jot down the key message headings. Now open the datasheet for that product and compare the message headings to those you wrote down. Do they match? Are...
Indulge me for a minute. Before you read this article, click on your company’s website and view the page associated with your flagship product. Jot down the key message headings. Now open the datasheet for that product and compare the message headings to those you wrote down. Do they match? Are...
Article
Roadmapping Your Way to Internal Transparency
A few years ago, a handful of coworkers and I represented our company at a tech job fair. The company made sure we were a diverse crew of developers, recruiters, designers and me—the product manager—so that we would look like a strong, growing company.
A few years ago, a handful of coworkers and I represented our company at a tech job fair. The company made sure we were a diverse crew of developers, recruiters, designers and me—the product manager—so that we would look like a strong, growing company.
Article
Kapost: Lessons Learned From 3 Key Failures
Recently, I came across a greeting card with lovely cursive letters on the front, surrounded by drawings of blossoming flowers. It said, “The secret to happiness is low expectations.” I laughed, particularly since I found it in the wedding card section. But it also got me thinking about the marketing profession. Today’s...
Recently, I came across a greeting card with lovely cursive letters on the front, surrounded by drawings of blossoming flowers. It said, “The secret to happiness is low expectations.” I laughed, particularly since I found it in the wedding card section. But it also got me thinking about the marketing profession. Today’s...
Webinar
How Thought Leadership Can Elevate Your Products and Career
Are you simply managing features, or are you leading the vision for your product?
Are you simply managing features, or are you leading the vision for your product?
Article
21 Tips for Leading Product Teams
These 21 tips will help you lead, whether you’re heading up a department or a cross-functional product-launch team.
These 21 tips will help you lead, whether you’re heading up a department or a cross-functional product-launch team.
Article
The Surprising Truth About What Motivates Us
In the spring of 2009, as the world economy was reeling from a once-in-a-generation crisis and the financial shenanigans that stoked it, a few Harvard Business School students glanced in the mirror and wondered if they were the problem. The people they’d aspired to be—financiers and corporate dealmakers—weren’t, it turned out,...
In the spring of 2009, as the world economy was reeling from a once-in-a-generation crisis and the financial shenanigans that stoked it, a few Harvard Business School students glanced in the mirror and wondered if they were the problem. The people they’d aspired to be—financiers and corporate dealmakers—weren’t, it turned out,...
Article
How to Gain Support for your Pricing Recommendations
You have been asked to evaluate and recommend changes to a pricing strategy that has been in place for almost two years. Several people in the business believe that it isn’t right, but they don’t know what needs to change.  You start by evaluating the structure of the pricing strategy, uncovering what data...
You have been asked to evaluate and recommend changes to a pricing strategy that has been in place for almost two years. Several people in the business believe that it isn’t right, but they don’t know what needs to change.  You start by evaluating the structure of the pricing strategy, uncovering what data...
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