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Q&A With Mark Stiving and Sabrina Mah: Product Management Show

In this episode of Pragmatic Live, our friends on the Product Managment Show, recently hosted a Pricing Q&A session with Sabrina Mah, Project Manager for TELUS, and our very own instructor and Pricing guru, Mark Stiving.


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Key Components to Becoming a KPI Wizard

In this episode of Pragmatic Live, Rebecca Kalogeris, our vice president of marketing and Cindy Cruzado, Pragmatic Marketing instructor, discuss measuring teams, demonstrating impact and the essential components of an effective KPI plan.


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The Five Rings of Buying Insight

In this episode of Pragmatic Live, Rebecca Kalogeris, our vice president of marketing and Adele Revella, CEO and Founder of Buyer Persona Institute, discuss the five rings of buying insight and how they relate to buyer personas.

Want to learn more about the buyer personas?
Attend one of our upcoming courses.

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Reasessing Your Market Assumptions

* This podcast was captured during our recent webinar (Reasessing Your Market Assumptions).

What if everything you think you know about your market is wrong?
That is the risk companies run when they don’t regularly validate their market assumptions. Recently, Logi Analytics took steps to evaluate whether its long-standing assumptions about the market were correct.

View the recording from our April 18 webinar to learn about the framework Logi Analytics used and how you can apply it to your efforts.

Josh Martin, director of product marketing at Logi Anal [...]

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Practical Implementation of Pragmatic Principles

In this week’s episode of PragmaticLive,

Lead of Digital Product Management for Sleep Number, Jake Flanagin, and Pragmatic Marketing Instructor and pricing guru, Mark Stiving, discuss takeaways and practical implementation following Jake’s recent experience in our Foundations, Focus, and Build courses.

Have a topic suggestion or a question you would like answered?  Submit them to experts@pragmaticmarketing.com or use the hashtag #askpragmatic on Twitter.

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The Product-Led Go-To-Market Strategy

In this episode of Pragmatic Live, Rebecca Kalogeris, our vice president of marketing and Nick Bonfiglio, CEO and co-founder of Aptrinsic, discuss product-led go-to-market strategies and how companies can provide excellent customer experiences.

Are you ready to improve your go-to-market strategies? Sign up for Pragmatic Marketing training courses today!

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