According to a recent study by TechValidate, over 90% of those who have taken our courses are likely to recommend Pragmatic Marketing. And why do they recommend us? It's not because the instructors are entertaining or the food is delicious (although those are both true). It's because the training works and has directly impacted their careers and their products. But don’t just take our word for it—hear it from our clients directly:

 

Case Studies

Our students thrive after taking our training. But it's the companies they work for that experience the most far-reaching impact across their product teams and entire organization. Here's a look at a few of the companies that have transformed their culture with Pragmatic Marketing:

Infusionsoft

See how the Pragmatic Marketing Framework helped Infusionsoft create crisp lines of delineation between roles, create a common language and boost executive confidence in product management. Read more >

Ariba, SAP company

Find out how Ariba’s team efforts—including implementing market-requirements documents, an "adopt-a-box" program and an annual life cycle plan—turned it into a "world-class product organization." Listen to podcast >

MathWorks

Discover how Pragmatic training helped MathWorks develop a common language with which to discuss market problems, positioning and market opportunities. Read more >

Sabre Airline Solutions

Read how Sabre Airline Solutions is leveraging Pragmatic Marketing best practices to transform and scale its business. Read more >

Pragmatic Marketing courses are offered all around the world.

It's too easy to be sucked into the vortex of day-to-day tactical and never implement the things you believe will improve the business. This is your wake-up call and practical toolkit and roadmap to guide and empower your efforts.
Bill Levine
Bill Levine
Director Electronic Products, Advanstar Communications

We executed on our three-year plan in just 12 months. Without Pragmatic Marketing, there’s no way that happens.

Frank Tait, Vice President Product, Frontline Technologies
Frank Tait
Vice President Product, Frontline Technologies
Three excellent days of training. You have helped me identify how I can present my ideas and tactics in a much more effective and simple way that is easy for anyone outside the product team to understand.
Ian Hermon
Ian Hermon
Product Marketing, Thales Defense & Security
While I have heard many of the general ideas before from more experienced product managers, I love hearing it clearly laid out step by step. I always leave a course excited to take back the tools and methodologies to my company! Thank you. If I can't get my company to pay for the remaining courses, I intend to pay for them myself.
Carolyn Ripley
Carolyn Ripley
Product Management, PlumChoice

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Telecom/Internet Services

“A great training! As someone who is new to this industry I found some of the information presented to be invaluable.”

Adam Hodz

FIS

“This was the best professional training that I've attended. It was highly relevant to many things that I've been dealing with for the past 12 months. I wish I took it a long time ago. It was also very relevant to have engineering, product management, and our company CTO attend.”

Brian Kelly

Duo Security