According to a recent study by TechValidate, over 90% of those who have taken our courses are likely to recommend Pragmatic Marketing. And why do they recommend us? It's not because the instructors are entertaining or the food is delicious (although those are both true). It's because the training works and has directly impacted their careers and their products. But don’t just take our word for it—hear it from our clients directly:

 

Case Studies

Our students thrive after taking our training. But it's the companies they work for that experience the most far-reaching impact across their product teams and entire organization. Here's a look at a few of the companies that have transformed their culture with Pragmatic Marketing:

Infusionsoft

See how the Pragmatic Marketing Framework helped Infusionsoft create crisp lines of delineation between roles, create a common language and boost executive confidence in product management. Read more >

Ariba, SAP company

Find out how Ariba’s team efforts—including implementing market-requirements documents, an "adopt-a-box" program and an annual life cycle plan—turned it into a "world-class product organization." Listen to podcast >

MathWorks

Discover how Pragmatic training helped MathWorks develop a common language with which to discuss market problems, positioning and market opportunities. Read more >

Sabre Airline Solutions

Read how Sabre Airline Solutions is leveraging Pragmatic Marketing best practices to transform and scale its business. Read more >

Pragmatic Marketing courses are offered all around the world.

Thank you for bringing perspective and a framework to product management. I finally have some organized expectations that I can define and use to organize my day.
Leslie Vaillancourt
Leslie Vaillancourt
Program Manager, BlueTie

Great material today and excellent relating to agile methods. I especially liked the group persona exercise and problem discovery.

Jason Coles
Product Management, Infojac

Pragmatic Marketing gave me and my teams the ability to counter opinions with data and really improved the customer relationship. This, in turn, created a much better and tighter relationship with our engineering teams, which is never a bad thing.

Olli Siebelt, Product Manager, TriNet Group
Olli Siebelt
Product Manager, TriNet Group
Excellent course. Loved the examples and real-world discussion. Having a discussion related to our company was extremely valuable as well.
Gordon Decker
Gordon Decker
Product Management, Relias Learning

Clients by Industry

Consulting

Consumer Products

Energy

Financial Services

Hardware

Media & Publishing

Non-profit, Edu. & Gov.

Software/SaaS

Telecom/Internet Services

“A great training! As someone who is new to this industry I found some of the information presented to be invaluable.”

Adam Hodz

FIS

“This was the best professional training that I've attended. It was highly relevant to many things that I've been dealing with for the past 12 months. I wish I took it a long time ago. It was also very relevant to have engineering, product management, and our company CTO attend.”

Brian Kelly

Duo Security