Get the Most Out of Events as a Product Person

By Mike Belsito August 09, 2016

As a product person, you have no shortage of events to attend. From events focused on your specific industry to broader technology conferences, chances are you have more choices than you can handle. The investment you make—in time, energy and financial resources—is real. Plus, leadership wants a guaranteed ROI. But events can be worthwhile; they lead to new contacts, information and even customer insights.

  • The different types of events that you can most benefit from
  • Five ways that events can immediately benefit you
  • How to get the most out of gaining customer insights when attending events
  • Ways to demonstrate to leadership that your attendance is beneficial

Hear from Mike Belsito, the vice president of employer services at DHS Group, to learn how you can get the most out of your next event.

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Mike Belsito

About the Presenters

Mike Belsito is co-founder of Product Collective, a community for product people and organizers of INDUSTRY: The Product Conference, a top-rated product management conference. Mike was named one of the Top 40 influencers in the field of product management in 2016 and 2017. He is a faculty member of Case Western Reserve University in the department of design and innovation, and co-host of a top product management podcast, Rocketship.FM. Prior to Product Collective, Mike spent 12 years in startup companies as an early employee, co-founder and executive. He is the author of Startup Seed Funding for the Rest of Us.

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